How the new Google Mobilegeddon algorithm update affected my clients

How the new Google Mobilegeddon algorithm update affected my clients

I have to say, while others may have been dreading it, I was secretly looking forward to “Mobilegeddon,” the cheerfully nicknamed Google Algorithm update that launched on April 21st. This update was termed as such by web developers and SEO gurus because of the importance assigned to mobile-friendly features and usability. It threatened to wreck the search rank of many local businesses that haven’t prioritized the development of a mobile-friendly site.

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For more details on Mobilegeddon, see this Bloomberg Business video:

April 21st also happened to be the day that we closed on our new home, so I wasn’t too attached to the search engines that day : )

Thankfully, I knew that I didn’t need to be worrying on Mobilegeddon, because as a standard my websites are responsive, which means that they adapt seamlessly to different screen sizes.

As a whole, our websites were unaffected or positively impacted by the update (woohoo!). This is a relief for the business owners who could have been affected. Others have recently contacted me to ask about SEO packages. The truth is, it is just the industry standard to have a responsive website now.

If you are interested in learning more or transitioning to a responsive website, contact me today.

 

Sneak Peek behind Responsive Design [Part 2 of a Small Business Redesign]

Sneak Peek behind Responsive Design [Part 2 of a Small Business Redesign]

This is part two in a series entitled, Sneak Peek at a Small Business Redesign Process. Part One featured a Sneak Peek behind a Logo Redesign.

When I created a new website for a small business in Fuquay-Varina, NC last summer, it was clear that it needed to be responsive. Looking even a few statistics on mobile device usage in searching and browsing the internet is usually enough to convince a small (or large!) business owner that their website needs to look great on desktops, ipads, and cell phones without slowing down loading speed or redirecting to a mobile site. If you are convinced yet, check out the stats on our infographic as well as the example of what glitteryfrog.com looks like on an ipad and an iphone.

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